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Seven commitments

The Valoren Principles.

Seven commitments about your time, your money, and your patience.

Most of what makes this paperwork exhausting isn't the paperwork. It's being asked the same thing three times. Prices that grow once you're too far in to turn back. Help pages that don't answer the question actually in front of you. And the quiet feeling that the process is built for the company running it, not the person going through it. Valoren is built against all of that — deliberately, and in ways you can check.

Valoren is a UK household-records service: 33 records, kept current, that prepare the documents, letters and form routes your family and executor would otherwise have to reconstruct.

I

The seven, at a glance

Named once here, then taken one at a time below. Jump to any of them, or read straight through.

II

Never ask twice.

Anything you tell us once becomes part of your household's record. Everything after that draws on it.

Every intake feeds one record — not a form that vanishes into a database. Start with a free First Sitting and the answers become your record's starting point for the will, Lasting Power of Attorney route, or executor pack that follows. You don't repeat your address, your children's names, or your bank's name because a different form is asking.

In practicethe First Sitting takes about ten minutes. What it captures carries into every document and form route that follows.
III

Every question earns its place.

If a question doesn't change what you receive, we don't ask it.

No profile-building. No "tell us a bit more about yourself." No answers collected because the data might be useful to us someday. Each question in a Valoren intake exists because a specific document, letter or record needs it — and you can ask any question what it's for.

IV

The price you see is the whole price.

Every price is shown before you start — renewals included. Nothing is added at the end, and nothing is ever a percentage of your estate.

In 2024 the UK's competition regulator formally raised a lack of cost transparency across will-writing and unregulated legal services, and drip pricing — revealing costs only at the end — is now against the law. We didn't need the law. Valoren prices are flat, stated in full with the renewal beside the first year, and never calculated from what you're worth.

In practiceThe Household Continuity Dossier is £195 first year, then £99 a year — and it says so everywhere it's sold.
V

The answer lives beside the question.

Help that makes you leave the page isn't help.

Every question in a Valoren intake carries the Advisor beside it. Ask what a term means, why we're asking, or what happens with your answer — and get a plain answer where you are, without opening a help centre in another tab and losing your place. You can even answer from inside the conversation, and it's written into the form for you. If a question is one we shouldn't answer — regulated financial or legal advice — it says so, plainly, and tells you who can.

VI

We tell you when it isn't for us.

Some situations need a regulated professional. When yours does, we say so — and hand over everything already prepared.

The regulator's other 2024 finding was pressure selling. The inverse of pressure selling is a service that knows its boundary and says it out loud. When an estate is complex enough to need a solicitor, a tax specialist, or the Court of Protection, Valoren tells you at the moment it becomes true — not after another checkout — and whoever takes over starts from your prepared record, not a blank sheet.

In practicewant it done for you from the start? Signum is the same records, built by a specialist.
VII

Speed is respect.

Much of this paperwork lands on people in the worst weeks of their lives. Waiting is a cost, so we treat it like one.

"Fast" isn't a sales line here; it's a design constraint. Screens answer instantly, nothing is gated behind a call-back, and every prepared document carries a stated delivery window we hold ourselves to — because a family waiting on a letter is not a lead to be nurtured.

In practiceprepared packs arrive within their stated windows — the Executor's First Hour within 12 hours.
VIII

Yours, not ours.

Your record belongs to your household. Print it, hand it to your solicitor, or take it and leave.

Everything you build in Valoren is designed to live on paper in your home, not just on our servers — printable in full, readable without us in the room. We don't sell your information, and your record's value to your family doesn't depend on our subscription surviving you.

IX

Hold anyone to this — including us.

In October 2024 the Competition and Markets Authority set out formal concerns about will-writing and other unregulated legal services: misleading advertising, unfair contract terms, pressure selling, and hidden costs. These principles are our answer — but they work just as well as questions. Ask them of anyone you're considering, including us:

Will I ever have to give you the same information twice?
Can every question on your forms say why it's being asked?
What's the full price — renewals included — and is any of it a percentage of my estate?
If I get stuck mid-form, is the help beside the question or in another tab?
When my situation is too complex for you, will you say so — or sell harder?
How long will I wait, and is that written down anywhere?
Who owns my information, and can I take it and leave?

Any provider worth trusting can answer all seven without flinching.

?

Common questions

If a question doesn't change what you receive, we don't ask it.

Each question in a Valoren intake exists because a specific document, letter or record needs it — and you can ask any question what it's for.
Some situations need a regulated professional.

When yours does, we say so — and hand over everything already prepared. Valoren tells you at the moment it becomes true — not after another checkout — and whoever takes over starts from your prepared record, not a blank sheet.
Your record belongs to your household.

Print it, hand it to your solicitor, or take it and leave. We don't sell your information, and your record's value to your family doesn't depend on our subscription surviving you.

Valoren is built against all of that — deliberately, and in ways you can check.

Seven commitments about your time, your money, and your patience.

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